SEO for manufacturing and B2B

Engineers, buyers and procurement teams research suppliers online long before they request a quote. We help Canadian manufacturers and B2B companies be found for the products, capabilities and specifications buyers search for.

At a glance

  • Manufacturers and fabricators
  • Distributors and industrial suppliers
  • Capability and product pages
  • National and cross-border search

Found by specification

B2B buyers often search with very specific terms: a material, a process, a tolerance, a certification or a part number. Those searches have low volume but high value, and many Canadian manufacturers have websites that never mention the details buyers look for.

We build capability, product and industry pages around the way your buyers search, add technical content that demonstrates expertise, and make sure your site can rank across Canada and, where you export, in the United States.

What we focus on

  • Capability pages

    Processes, materials, equipment and certifications explained clearly.

  • Product and catalogue SEO

    Large catalogues structured so products can rank.

  • Industry pages

    Pages for each industry you supply.

  • Technical content

    Guides and specifications that engineers and buyers use.

  • Quote request tracking

    RFQs and inquiries from search tracked and reported.

  • Canada and US

    Structure for selling across Canada and into the United States.

See what is holding your rankings back

Get a free SEO review. A Canadian SEO specialist looks at your site, your Google Business Profile and your competitors, and tells you plainly what to fix first. No obligation.