Translation is not SEO
Translating English pages into French word for word usually misses how French speakers actually search. Quebecers use different terms from European French speakers, and often different terms from French speakers elsewhere in Canada. Search volumes, competitors and even the services people look for can differ.
We treat French as its own market: separate keyword research, content written or adapted by native writers who know Canadian French, and a technical setup that tells Google exactly which page serves which language.
What is included
French keyword research
The terms French-speaking Canadians actually use, with Canadian search volumes.
Native content
French pages written or adapted by native Canadian French writers.
Bilingual structure
Language folders or subdomains, language switchers and separate sitemaps.
Hreflang setup
The tags that show English searchers your English pages and French searchers your French ones.
Quebec local SEO
Google Business Profile in French, Quebec directories and French reviews responses.
French link building
Links from French-language Canadian media and organisations.
Doing business in Quebec? Quebec's Charter of the French Language sets requirements for French on commercial websites and other business communications. We build French content to a high standard, but we are not lawyers: check your obligations with a legal professional.
Common questions
Can you work on our existing translated pages?
Yes. We audit them against French search data and rewrite the pages that matter most, rather than starting from zero.
Which plugin should we use for a bilingual WordPress site?
WPML and Polylang both work well for SEO when configured correctly. We can set up either and check that hreflang and URLs are right.
See what is holding your rankings back
Get a free SEO review. A Canadian SEO specialist looks at your site, your Google Business Profile and your competitors, and tells you plainly what to fix first. No obligation.